Rachelle Anne Wear — RAW — is a women’s wear clothing label which combines urban street wear with high fashion in a luxurious yet functional style. The latest collection for SS17, FIRE, is inspired by the roar and fiery essence of the Lion, RAW’s signature symbol. Each of the unique finishes are hand-done, with singeing and metallic paint to innovate the classic ripped look, and RAW’s distinctive raw edges to embody and accent the untamed spirit of the Lion in each garment.
RAW launched in April, 2016 and established an official online presence on July 6th, 2016. The founder and business owner of RAW is Rachelle Anne Roy, a Toronto-born designer and graduate of George Brown College. As head designer, Rachelle is responsible for the designing, pattern drafting, and garment construction of all RAW products. RAW is a proudly Canadian label, based and made in Toronto, using all Canadian suppliers and contractors.