About the Designer:
After graduating from the Fashion Design & Technology program at Kwantlen Polytechnic University, Allison Smith paid her dues in Montreal’s rag trade before starting Allison Wonderland in 1998 and Pillar in 2011. From a desire to create clothes for the way women really live, Allison creates go-to pieces often inspired by her favourite decade—the 70s. The result: clothes that exude both playfulness and effortless stye.
Allison adheres to the “slow fashion” point of view, creating new styles every season but with a quality and timelessness that means her pieces can be enjoyed for years.
Both lines are made in Vancouver. Allison lives in Vancouver’s Mount Pleasant neighbourhood with her common-law husband and their daughter.
About the Brand:
Created by designer Allison Smith, Allison Wonderland is a fashion line designed for a woman’s beautiful everyday life: fun, feminine and chic pieces that flatter and instil confidence at work, running around town, and celebrating the good times with family and friends. In Allison Wonderland, you’re fearless and ready for anything.